Guest blogging is a method used by bloggers to upsurge blog traffic where bloggers write posts to be published on other bloggers’ blogs. The following are the ways how Guest blogging works:
You can write a post to appear on another person’s blog.
Or another person can write a post to appear on your blog.
When you contact another blogger and request him or her to contribute an article to be published on his or her blog, always follow these below tips to increase your chances of getting your guest post accepted.
Make Sure Where You Want to Submit a Guest Post
When you want to have any chance at convincing another blogger to publish your content on his or her blog, in that case it’s absolutely imperative that you take some time to get to know the other blogger, the audience for that blog and the content of his or her blog. Spend some time to read through the blog’s current content and archives. Then read through the comments and get a feel for what content is acceptable and popular on that blog. After that submit a blog post idea which is a relevant content.
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Always Provide Your Credentials
When you contact another blogger and pitch your post, make sure to provide your credentials. Just make the blogger understand why you are the person to write your guest post and why the blogger’s audience should listen to and care about what you have to say.
Required To Provide Your Blog Statistics
When your blog statistics are good, then be certain the other blogger knows what they are. Assured them by sharing your monthly unique visitor and page view stats as well as your rankings from Alexa, Google, and Technorati – everything that will prove that a guest post from you will provide useful links and potential traffic from your own blog readers when you promote it on your blog.
Be Honest in words and Straightforward in action
Never waste the other blogger’s time or try to butter him or her up with compliments. Make sure your email pitch spells out who you are and what you can provide to the blogger and his or her audience clearly and concisely. Furthermore, don’t elaborate your credentials, blog stats or any other information about what you can provide. The chances are there that you’ll get caught.
Exhibit You Know Something About Blogging
Express the other blogger that how you’ll deliver your article. For instance, when you send your guest post in a word document, the blogger has to take extra steps to copy and paste it into his or her blogging software to remove extra HTML code that Word automatically embeds. Ensure the other blogger understands that you will make it very easy for him or her to publish your post. Also, make sure that the other blogger knows that you will provide content that is unique to his or her blog and that all images and content you provide will be yours or properly cited to avoid copyright problems.
Provide Links to Your Blogs and Online Writing
Demonstrate the other blogger that you can write comprehensible and compelling blog content by providing links to your blogs and relevant online writing samples.
First start your guest blogging efforts on smaller blogs. The best part of publishing guest blog posts on blogs that are bigger than yours to drive the most traffic and gain the most exposure, but it’s often good to start by guest blogging on smaller blogs, to learn the ropes and building your online reputation and own blog traffic before you pitch a guest post idea to highly popular blog.
Write Your Guest Post Before You Pitch It
If you have enough time, transcribe your guest post and attach it in your email as well when you contact the other blogger. This mostly allow the other blogger to see exactly what you can provide him or her, which will be helpful for a busy blogger. In stead of exchanging email back and forth to determine if you can provide relevant and quality content as well.
Provide Your Best Content
While it comes time to actually write your guest blog post, ensure that the content you provide to the other blogger is your absolute best. Always provide your guest post on time, free from spelling and grammatical errors, and in the agreed specifications provided. Never overload your post with links to your own blogs or websites and other online activities.
Promote Your Guest Post
Once your guest post goes live, make sure to promote it and drive traffic to it. When the other blogger sees an enhancement in valid traffic to your guest post with new visitors leaving comments and joining the conversation, probably you’ll be asked to write another guest post in the future.