Guest blogging is a method bloggers use to upsurge blog traffic where bloggers write posts to be published on other bloggers’ blogs. The following are the ways how Guest blogging works.
You can write a post to appear on another person’s blog.
Or another person can write a post to appear on your blog.
When you contact another blogger and request them to contribute an article to be published on their blog, always follow these below tips to increase your chances of getting your guest post accepted.
Make Sure Where You Want to Submit a Guest Post
When you want to have any chance at convincing another blogger to publish your content on their blog, in that case, you must take some time to get to know the other blogger, the audience for that blog, and the content of their blog. Spend some time to read through the blog’s current content and archives. Then read through the comments and get a feel for what content is acceptable and popular on that blog. After that, submit a blog post idea that is relevant content.
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Always Provide Your Credentials
When you contact another blogger and pitch your post, make sure to provide your credentials. Just make the blogger understand why you are the person to write your guest post and why the blogger’s audience should listen to and care about what you have to say.
Required To Provide Your Blog Statistics
When your blog statistics are good, then be certain the other blogger knows what they are. Assured them by sharing your monthly unique visitor and page view stats as well as your rankings from Alexa, Google, and Technorati – everything that will prove that a guest post from you will provide useful links and potential traffic from your own blog readers when you promote it on your blog.
Be Honest in words and Straightforward in action.
Never waste the other blogger’s time or try to butter them up with compliments. Make sure your email pitch spells out who you are and what you can provide to the blogger and their audience clearly and concisely. Furthermore, don’t elaborate on your credentials, blog stats, or any other information about what you can provide. The chances are there that you’ll get caught.
Exhibit You Know Something About Blogging
Express to the other blogger that how you’ll deliver your article. For instance, when you send your guest post in a word document, the blogger has to take extra steps to copy and paste it into their blogging software to remove extra HTML code that Word automatically embeds. Ensure the other blogger understands that you will make it very easy for them to publish your post. Also, make sure that the other blogger knows that you will provide content unique to their blog and that all images and content you provide will be yours or properly cited to avoid copyright problems.
Provide Links to Your Blogs and Online Writing
Demonstrate to the other blogger that you can write comprehensible and compelling blog content by providing links to your blogs and relevant online writing samples.
First, start your guest blogging efforts on smaller blogs. The best part of publishing guest blog posts on blogs that are bigger than yours is to drive the most traffic and gain the most exposure, but it’s often good to start by guest blogging on smaller blogs to learn the ropes and to build your online reputation and own blog traffic before you pitch a guest post idea to a viral blog.
Write Your Guest Post Before You Pitch It
If you have enough time, transcribe your guest post and attach it to your email when you contact the other blogger. This mostly allows the other blogger to see exactly what you can provide them, which will be helpful for a busy blogger, instead of exchanging emails back and forth to determine if you can provide relevant and quality content.
Provide Your Best Content
While it comes time to actually write your guest blog post, ensure that the content you provide to the other blogger is your absolute best. Always provide your guest post on time, free from spelling and grammatical errors, and in the agreed specifications provided. Never overload your post with links to your own blogs or websites and other online activities.
Promote Your Guest Post
Once your guest post goes live, make sure to promote it and drive traffic to it. When the other blogger sees an enhancement invalid traffic to your guest post with new visitors leaving comments and joining the conversation, probably you’ll be asked to write another guest post in the future.